A STUDY ON EMPIRICAL ANALYSIS OF DIGITAL MARKETING PLATFORM UTILIZATION AND ITS IMPACT ON EARLY-STAGE VENTURE GROWTH

Abstract

Digital marketing is a method for promoting your business using digital channels” -Neil Patel.

The Specifically this research report aims to examine the use of digital marketing. A platform used by start-up skin nodes for significant growth of the company, Business expansion through internet, building reputation (brand image). Company, customer requirements, complaints and defects, user review, product feedback, Digital marketing platform as a tool etc.   Startup companies and digital marketing Sites seek to explore the relationship between two elements.   As seen Before, these are two different concepts and this topic specifically shows the link Between research findings, both of these are different forms of innovation.  Social media is at the forefront of modern times and is becoming a society that consumes innovative experiences and products.  Start-ups are getting significant business through digital marketing.